Marketer’s Mind Memo – Issue #52

Marketer’s Mind Memo – Issue #52

Charlie was in sales...But, he wasn't a very skilled sales person. It didn't come natural to him. Nor did he ever learn the fundamentals of persuasion or salesmanship or closing. So, Charlie's first few attempts at face-to-face selling were painful. And he made...
Marketer’s Mind Memo – Issue #51

Marketer’s Mind Memo – Issue #51

This was taken from a private, internal Memo I sent to my team some time ago:***“The Old Lady & The Blue Dress”Margaret, a sixty-seven year old grandmother, walked into her favorite local clothing store excited to make yet another purchase. After eight years...
Marketer’s Mind Memo – Issue #50

Marketer’s Mind Memo – Issue #50

Four things going on to make you aware of...(1) We're officially moved in to the new Casa De Brown Family. What a beast! Now, it's unboxing time. Another couple weeks and we should be all good. Videos from the new library coming soon. Stay tuned. (2) We're...
Marketer’s Mind Memo – Issue #49

Marketer’s Mind Memo – Issue #49

Half of 2021 is now behind you...Before you know it, we'll be going in to 2022.Now is the perfect time to ponder these 10 thought-provoking questions (courtesy of Jessica Stillman):What were my goals at the beginning of this year?Are my goals the same--or have things...
Marketer’s Mind Memo – Issue #48

Marketer’s Mind Memo – Issue #48

"Want to know the key to building wealth as an entrepreneur," he asked us. "Here it is..."I was having dinner with my friends, Rich Schefren and Jay Abraham, two of the smartest guys I know in the entrepreneurial world. That afternoon Jay had spoken to the crowd...