This Marketing Copy Is CRAP!

Copywriting

You’ve no doubt seen this before… Likely yesterday. If not today already. Some shmuck’s marketing campaign packed with every adjective and outlandish claim possible to describe their product. This type of marketing copy is crap.  When I dove into...

The 3 Levels of Customer Acquisition Aggression

Business Growth

The number one topic shared here on the blog and discussed with clients at Marketing Funnel Automation is customer acquisition. New customers are the lifeblood of your business. The online marketing game is all about acquiring those customers then getting them to...

The Photography Secret Of Savvy Marketers

Marketing Chops

Almost every effective marketing campaign borrows a trick from good photography. I’m not talking about using images or pictures in your campaign or anything like that. I’m talking about a technique that works to make your marketing message pop. The simple...

(pic) I got my daughter this blanket.

Business Growth

This is my older daughter, Sami… And that’s a blanket my wife, Kellie, had made for her. As an entrepreneur, you should understand why. Sami plays high school and travel volleyball. And has since she was 12. Starting at her first tournament we bought her a...

Dave Chappelle’s Joke Secret = Smart Marketing

Customer Acquisition, Marketing Chops

With a net worth of over $42 million, Dave Chappelle is one of the wealthiest comedians on the planet. On Forbes’ top ten list of wealthiest comedians, he falls just behind Louis C.K., Chris Rock, and Jerry Seinfeld. During a recent Netflix special Chappelle...