A Pro-Level Copywriting Secret

A Pro-Level Copywriting Secret

There’s a reason lots of marketing online triggers doubt, skepticism, and disbelief. Cause most is based on hyperbole. Lots of exaggerated claims and promises. Language filled with excess. Instead of assembling a rock-solid, airtight marketing argument, many marketers...
Lesson I Learned from a Drug Dealer

Lesson I Learned from a Drug Dealer

When I was in my early twenties I was surrounded by a lot of surly characters. One, Greg, was a well-known drug dealer. Steroids, growth hormone, that sort of stuff. And, man, was he paranoid. Always thought his phone was being bugged. Even had a device connected to...