Stop Trying To Market Your Commodities

Business Growth, Customer Acquisition

You never want to market a commodity… You Always Want To Market Your Own Unique Mechanism… YOUR proprietary mechanism. YOUR Unique Mechanism helps YOU stand apart from your competitors. What’s an example of what are we talking about here? If you’ve...

Start Every Marketing Message Like This…

Customer Acquisition

The Start Of Any Marketing Campaign, Any Marketing Message Boils Down To One Thing. The job of that start is to – Set the emotional hook. Meaning that, at the beginning of the campaign, at the beginning of a marketing message, the beginning of an ad, the job...

No One Cares About Your “5 Steps To _____”

Customer Acquisition

The Big Mistake Entrepreneurs Make Marketing Their Products So let’s say you sell an information product right now, some type of training program… And maybe you have, as part of your training program, you’ve got five steps to X, seven steps to X, maybe...

How Do You Get Your Prospects’ Attention In A Crowded Market?

Customer Acquisition, Marketing Chops

To Attract More Prospects, Learn To Differentiate Yourself From Your Competitors There’s a bunch of different ways or really a couple of different ways that you can differentiate in marketing. Number one, right off the bat, you could show up differently,...

Get More Customers Faster – Adopt This Mindset

Business Growth, Customer Acquisition

Maximum Customer Acquisition Requires A Change In Thinking When it comes to customer acquisition, one of the healthiest things that you can do, one of the best things that you can do to help your business grow is instead of thinking like an entrepreneur or a business...

Copy These 2 Offers To Make More Sales This Week

Customer Acquisition

Make Your Offer Irresistible If You Want More Sales There are two offers off the top of my head that really jump out… That really stood out. One offer was when it was for an information product. And when you completed the product and you implemented what was being...